Expert guides on choosing the right SEO agency, what to look for in an SEO audit, and how to evaluate proposals.
251 articles published
Google confirmed completion of its May 2026 core update on June 2 via the Search Status Dashboard, ending a 12-day rollout that began May 21 at 8:40 AM PDT and concluded June 2 at 5:40 AM PDT, according to Search Engine Journal. The update duration—11 days and 21 hours—nearly matched the March 2026
Mid-market companies ($10M–$500M revenue) get squeezed in SEO vendor selection because they're too big for freelancers and too small to justify $25,000 monthly retainers.
Kollox Web Solutions published a white paper analysis on June 1, 2026, positioning comprehensive technical SEO audits as a competitive differentiator for agencies pitching infrastructure diagnostics to clients experiencing traffic and conversion decline, according to the firm's published analysis. T
Google's search quality raters evaluate agency-produced content against a 175-page scoring document that weighs four factors: Experience, Expertise, Authoritativeness, and Trustworthiness. The March 2026 Core Update, which produced 79.
NorthQuery scored 97.4 out of 100 in a TechBullion evaluation of answer engine optimization agencies for e-commerce brands, published May 31, 2026, according to the industry publication's analysis. The agency's founder holds an MSc in Computer Science with a specialization in natural language proces
Googlebot decides how many of your pages it will crawl during each visit based on two competing variables: your server's capacity (crawl rate limit) and Google's own interest in your URLs (crawl demand).
Google's I/O conference demonstrations revealed agent-driven features that complete commercial transactions without directing users to business websites, according to Search Engine Journal's analysis published May 30, 2026. Universal Cart, agentic booking for local services, and background informati
A pre-contract link building audit should evaluate five dimensions: the agency's existing client backlink profiles, toxic link exposure, anchor text distribution patterns, placement verification practices, and contract language around link guarantees.
Google's March 2024 Core Update eliminated approximately 40 percent of low-quality, unoriginal content from search results, according to Search Engine Journal, targeting the exact topic-cluster content strategies that mid-size and enterprise brands spent 2021 through 2024 building at scale. Many org
Sixty-eight percent of customers leave a company because they believe the company doesn't care about them, according to Vendasta's client reporting research. In agency SEO, that perception of indifference almost always traces back to one artifact: the monthly report.
Three keyword research strategies dominate manufacturing SEO today: specification-led targeting, buyer intent signal mapping, and stakeholder segmentation. Each works for different situations, and picking the wrong one burns budget on traffic that never converts to RFQs.
Google is replacing its search engine with an autonomous AI agent system rather than updating the existing platform, according to an analysis published May 25, 2026 by Veronika Höller, Head of Demand Generation at Tresorit and co-founder of Your PPC Doctor. The assessment on ppc.land characterizes G