What Healthcare Practices Should Look for in an SEO Partner
A dermatology group in Phoenix hired an agency that promised them page-one rankings in 90 days.
Tag
#agency vetting
E-commerce SEO Agency Checklist: 10 Things to Verify Before Hiring
A Shopify store owner I consulted for paid $14,000 per month to an ecommerce SEO agency that couldn't explain what they did with the money.
How Enterprise SEO Agencies Evaluate Candidates: The Vetting Methodology That Actually Predicts Performance
A Fortune 500 retail brand I consulted for spent $340,000 on an enterprise SEO engagement that produced exactly zero measurable revenue impact over nine months. The agency had a gorgeous pitch deck, an impressive client logo wall, and a team of smooth talkers who knew every buzzword in the book.