Wallaroo Media

Wallaroo Media is a digital marketing agency headquartered in Provo, Utah, founded in 2011. It specializes in services including SEO, paid advertising, email and SMS marketing, social media, content marketing, PPC, and web design, with a current focus on AI-powered growth systems for Shopify-based ecommerce brands in the $1M–$30M revenue range operating in competitive categories. The agency positions itself as AI-native, emphasizing the integration of artificial intelligence into its core infrastructure for ads, email, SEO, and overall commerce architecture rather than one-off campaigns. The agency serves small to medium-sized ecommerce brands, building scalable systems to generate positive ROI through partnerships with platforms such as Google, Facebook, Snapchat, Mailchimp, and Shopify. Its approach involves AI-driven strategies for discovery-driven markets, as highlighted in its blog content on topics like Meta’s Generative Ads Recommendation Model. Wallaroo Media has worked with a range of clients across industries, from consumer goods to finance and sports. Founded by Brandon Doyle and Kade Hendershot, the agency was established with the thesis that AI would fundamentally reshape marketing. Brandon Doyle serves as CEO and Founder, responsible for co-building the AI infrastructure and growth systems, while Kade Hendershot, as Founder, leads AI systems and operations. The agency has maintained a presence in Provo since inception, evolving from general digital marketing to specialized ecommerce growth. No specific awards or milestones beyond founding and platform partnerships are detailed in available public sources.