Bruce Clay Inc.
124 reviews

Company Overview
Founder-led enterprise SEO agency — Bruce Clay himself is one of the pioneers of the industry. Known for rigorous, methodology-driven technical SEO and a widely-used SEO training program.
Deep Dive
Bruce Clay Inc. (BCI) is a digital marketing agency founded in 1996, specializing in search engine optimization (SEO), pay-per-click (PPC) advertising management, content development, and social media marketing. Headquartered in Simi Valley, California, the company operates globally with offices in the United States, India, and additional locations serving Europe, the Middle East, Japan, and other markets. Its technical staff averages more than ten years of experience, and it develops the SEOToolSet suite of optimization and diagnostic tools. BCI also provides industry-standard SEO training courses. The agency serves a range of clients, including major brands such as Target Corp., Victoria’s Secret, Rosetta Stone, Pitney-Bowes, Toyota, Edmunds, and Nickelodeon. Founder Bruce Clay contributed early innovations, including programming the first webpage-analysis tool, creating the Search Engine Relationship Chart—which received 300,000 downloads in its first month—and authoring the SEO Code of Ethics, translated into 18 languages. He also wrote Search Engine Optimization All-in-One For Dummies, now in its third edition. These efforts positioned BruceClay.com as a key resource for SEO information. BCI has maintained operations through economic challenges, achieving a 280% growth spurt that led to inclusion on the Inc. 500|5000 list for seven consecutive years as of 2013. In 2017, it was recognized as a top SEO services and digital marketing agency in Los Angeles. The company launched a redesigned website in 2019 to reflect its developments in the search marketing field. With 76 employees across six countries at one point, BCI emphasizes connecting Internet marketing best practices for client websites.
Leadership
Bruce Clay
Founder
Services Offered
Industries Served
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Notable Clients
Who Bruce Clay Inc. is a great fit for
Best for: Enterprise clients wanting veteran, methodology-driven SEO
Frequently Asked Questions
Who founded Bruce Clay Inc.?
Bruce Clay Inc. was founded by Bruce Clay in 1996, headquartered in Simi Valley, CA.
What services does Bruce Clay Inc. offer?
Bruce Clay Inc. offers 5 core services: Enterprise SEO, Technical SEO, International SEO, SEO Audit, SEO Consulting.
What companies has Bruce Clay Inc. worked with?
Publicly disclosed clients include Bank of America, Ticketmaster, The Honey Baked Ham Company, Target Corp., Victoria’s Secret, and Rosetta Stone, among others. Full case studies are usually available on the agency's own website.
Where is Bruce Clay Inc. located?
Bruce Clay Inc. is headquartered in Simi Valley, CA and serves clients across the United States.
What is the typical budget range to work with Bruce Clay Inc.?
Bruce Clay Inc. typically works with clients in the $10K-$25K monthly retainer range. Confirm current pricing directly with the agency, as engagements vary by scope.
How large is Bruce Clay Inc. and when was it founded?
Bruce Clay Inc. was founded in 1996 and currently has 51-200 employees.
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